How to get Traffic to your site (part two)
We ended the
previous page with a table showing the ratio of demand/supply. To put this in
a better order, arrange the table with the highest ratios first.
| Keyword | Ratio of Demand Supply |
| 4. FIBER OPTIC CHRISTMAS TREES | 6.5 |
| 11. christmas trees australia | 3 |
| 3. aluminum christmas trees | 0.4047 |
| 8. Noble fir christmas trees | 0.4 |
| 9. christmas trees in north carolina | 0.2352 |
| 7. balsam fir christmas trees | 0.0654
|
| 5. decorating christmas trees |
0.0571 |
| 10. fake christmas trees | 0.0533 |
| 2. artificial christmas trees | 0.0108
|
| 6. decorated christmas trees |
0.0107 |
| 1. christmas trees | 0.0048 |
This would be really easy to do in a spreadsheet or database.
Lets look at the top ratio.
| FIBER OPTIC CHRISTMAS TREES |
| Page
on Altavista | Comments about site | Ideas |
| 1. Amazon.com: buying info: Traditional Christmas Cooking,
Crafts & Gifts | Craft Books | Selling books |
| 2. Amazon.com: buying info: One-Hour Christmas Crafts (Clever
Crafter Series) | Christmas Cook Book | Selling
books |
Remember we only found two pages about fiber optic
christmas trees - so this keyword will be really quick to look at.
Both pages
are books for sale on amazon - which gives you ideas about how to make money by
writing about fiber optic trees.
Now, as the number of results is very
low, we need to use your knowledge about the keyword to help find more information.
Firstly, we note the spelling of fiber, and replace it with fibre. It still
only has two search results on Altavista, but this time....
| FIBRE OPTIC CHRISTMAS TREES |
| Page
on Altavista | Comments about site | Ideas
for content? |
| 1. Christmas Gifts--Christmas
Trees Manufacturer Offer Artificial Christmas Trees | Christmas
tree manufacturer | Selling xmas tress. Articles about xmas
trees |
| 2. 21st Nov '97 | Advertisement
page, news | christmas tree news |
We check
on 7search.com and find 1 search result. Its useful to know that different spellings
are often used, and that if you tailor your pages to what you find, you'll achieve
better ratings, and get more traffic from search engines.
While we
were playing with the spelling concept, we decided to look up xmas trees too.
We found that there are 8 searches a month for xmas trees, and 1802 pages found
for it. A low ratio, but worthwhile adding xmas trees to the keywords.
Part three of this article